Hasbara
From a viral barista to the Oscars: Israel is winning the PR war but can't stop now - opinion
A viral barista, a pro-Palestinian Oscar film defeated, and rising US polls: Israel's image is improving, but loose talk from Israeli ministers could undo it all.
A time to act: When citizens must become strategic communicators - opinion
No plan, director, or strategy: Israel's hasbara breakdown and how it can be saved - analysis
Jodi Samuels’s journey: Aliyah, advocacy, and community
Yoseph Haddad: Taking pride in being Arab Israeli
Love him or hate him, people listen to Yoseph Haddad. And to say that this approach has been effective is an understatement. In Israel, he’s a virtual rock star.
Crypto battle: Pro-Israel cryptocurrency 'Go Israel' launched to counter pro-Palestine coin
The choice to launch the coin also comes only days after Donald Trump's victory in the 2024 US election, which caused cryptocurrency markets to soar.
What’s wrong with Israel’s ‘hasbara’? - opinion
How did hasbara contribute to this monumental failure to address the uninterested and uninformed?
Gil Troy may be the smartest defender of Israel - comment
As we mark the anniversary of October 7, I recommend that you read one of Prof. Gil Troy’s new publications, linked inside, to equip you with the intellectual arsenal necessary to advocate for Israel
Eylon Levy to 'Post': It was a 'mistake' not to focus on Hezbollah in messaging at start of war
Eylon Levy berated the Israeli government for failing to speak on behalf of itself, having decided the information war is one not worth fighting.
David Brinn: A 'Jerusalem Post' journalist for the ages
Behind the Bylines: David Brinn has been working at the Post for decades, and his career has seen him interview big names in music and help push Israel's "beyond the conflict" message off the ground.
Engaging anti-Israel activists online: Can AI help Israelis do better hasbara?
The Inside Israeli Innovation Podcast with Eve Young: Season 2, Episode 26.
Bibi, your best came a little too late - opinion
Netanyahu's speech in the US Congress drew mixed reactions; it underscored key US-Israel relations and proposed an Israel-Saudi alliance
Avi Hyman: Switching employment sectors three days into the war
On October 10, just three days into the war, Hyman began nine months of service as an Israeli government spokesperson.
Jonathan Conricus: The Swedish Israeli making the case for Israel on the world stage
"Many born-and-raised Israelis struggle with understanding that to get through to other people, you have to adapt and tailor the way you deliver your message in a way they would accept."