Hasbara

From ‘hasbara’ to cognitive warfare: Why responsibility must be reframed - opinion

Antisemitism today is not only hatred of Jews: It is a tool for destabilizing democratic societies, eroding confidence in information, and turning identity itself into suspicion.

Demonstrators hold a banner in relation to group "Palestine Action" and flags in support of Palestinians during a national protest, ahead of the two year anniversary of the October 7, 2023 attack on Israel by Hamas from Gaza, in Dublin, Ireland, October 4 2025.
AMBASSADOR DEBORAH Lipstadt, US Special Envoy to Combat Antisemitism speaks during 'March For Israel' at the National Mall on November 14, 2023 in Washington, DC.

Jackson synagogue arsonist unconnected to pro-Palestinian movement

Prime Minister Benjamin Netanyahu speaks to international media on the Gaza war, in Jerusalem, August 10, 2025

What’s in a name? A lot: Why Israel must reframe hasbara as informational warfare - opinion

Civil Advocacy Center head Eliav Batito speaking at the Jerusalem Theatre.

Civil Advocacy Center head urges single ‘command’ for Israel’s public diplomacy - interview


Israel's honesty is causing it to lose the war of words to Hamas's lies - opinion

Israel, a thriving democracy, bases its public diplomacy (or hasbara) on telling the truth, not lies, which evidently does not hold water in this war of words.

 Iran’s Supreme Leader Ayatollah Ali Khamenei meets Hamas leader Ismail Haniyeh, in Tehran, on March 26, 2024.

This is why Israel fails at public diplomacy - opinion

Our hasbara efforts should be systematic, targeted, and well thought out. As long as Israel still remains a liberal democracy, albeit a faulty one, fake sources, and dodgy means should be avoided.

 ISRAEL’S MOST popular English-language spokesperson since the beginning of the war against Hamas, Eylon Levy, was removed from office at the end of March.

Rabbi Shmuley Boteach: 'Ben Shapiro only fired Candace Owens because of me'

Speaking to Shmuley Boteach regarding the state of the world today and what must be done for the nation of Israel to win the battle against bigotry and antisemitism.

 Rabbi Shmuley Boteach.

A special forces hasbara unit: Eylon Levy's strategy for turning the narrative war for Israel

People are needed to fact-check negative comments about Israel and the Jewish People and to respond with logic and accuracy, Levy said.

 Eylon Levy speaks during a rally calling for the release of Israelis held hostage by Hamas terrorists in Gaza, at "Hostage Square" in Tel Aviv, May 18, 2024.

'We are not afraid': US university students arrive in Israel as antisemitism rocks campuses

"I hope that this visit to Israel gives me the tools to share the truth with those on campus who defend mass rape and murder,” Josh Shain, Columbia University student and delegation member, remarked.

 Delegation of students visiting Israel on "Take Action for Israel" trip, May 22, 2024.

October 7 hero creates 'Survived to tell' initiative to recount survivor testimonies

Turning tragedy into teachable moments through virtual reality: This project aims to spark a global dialogue rooted in empathy and recognizing our shared humanity.

 “Survived to Tell – Be the Witness” experience.

Israel's reputation is a national security matter: Here are 5 ways it can be improved - opinion

Post-October 7, Israel must realize that its reputation is an integral part of its national security. Continuing to ignore its reputational crisis can be costly. 

 BRITISH POPSTAR Robbie Williams and Israeli singer Noga Erez, in Tel Aviv, last year. 2023.

Israel must ditch its ineffective public diplomacy for new messaging methods - opinion

Instead of hasbara, Israel would do well to embrace a new approach to strategic communications built around speed, engagement, and influence. 

Pro israel demonstration

What does Israel's hasbara campaign look like six months into the Hamas war?

This campaign's goal within the global information arena is to provide details and a clear explanation of Israel's needs, policies, and conduct in its war against Hamas.

 A sign that went up at a bus stop in Washington DC regarding the Israel-Hamas war.

Grapevine April 7, 2024: Tears for Taiwan

Movers and shakers in Israeli Society

 THE TAIWAN delegation in the annual parade during Sukkot in Jerusalem 2023.