Skincare

Overusing skincare products, overdressing, and improper heat exposure can harm newborn skin

The Israeli summer can be harsh on newborns' delicate skin. A pediatric dermatology expert explains how overdressing, excess skincare products, and heat exposure can cause irritation and rashes.

headline: Mother massages her baby’s feet with oil
Usually there is no need for a vitamin E supplement, unless there is an absorption problem or a specific medical recommendation

Foods that will protect facial skin

It happens while we sit in an air–conditioned, closed space

Sitting all day in a closed office? This is the worrying thing happening to your facial skin

Michael Kors

Brand news: The strong brand celebrating a decade and the hot trend gaining momentum


Brand news: Evolution of a brand and AI in the service of beauty

Raspberry secret, decades of victory, riders and merging, diamonds for the face, the model you won’t meet, the power of serum, and a royal breakfast in Jaffa.

IL MAKIAGE

We won’t stop trying: We came to lift, because the wedge won’t do it on its own

You can’t stop time, but we keep trying. In the meantime, the shelves are filling up with new products that promise to work miracles on facial skin. We tested them.

This couple is also trying facial treatments

Clarins launches innovative two-phase serum with vitamin C and glycolic acid

Multi Active Glow Serum combines stabilized Vitamin C and glycolic acid in a two-phase formula. Alongside it, nine more new products—from Doritos Curry Coconut to a combined microwave oven.

Multi Active Glow Serum by Clarins

The gold everyone is talking about: La Prairie launches essence based on pure gold

La Prairie presents the Pure Gold Revitalising Essence, a pure gold formula that combats hormonal skin changes, restoring radiance, vitality, and youthful glow.

La Prairie PURE GOLD REVITALISING ESSENCE.

Anti-wrinkle series based on retinol

A combination of immediate effect and long-term correction: A new anti-wrinkle series based on pure retinol with clinically proven results from the first use.

Lierac Paris

Black truffle and 2-second shampoo: 7 hair products that repair summer damage

After a summer of sun, sea, and pool, winter is perfect to restore hair. Seven new products - from Korean to French - bring back shine, strength, and health.

Moroccanoil, Nourishing Mask, Price: NIS 55–119.

Dr. Sivan Mercer reveals: From salmon DNA to biostimulators: The hottest trends in aesthetics

Dr. Sivan Mercer MD

From the shower to the fragrance: The men’s product guide for winter 2026

Shaving machines, men’s lines for sensitive skin, refreshing gels, and new fragrances – all the products that will help men refresh their grooming and fragrance routine for the cool winter season.

New products for men

Korean-inspired skincare capsules

Vitamin C, ceramides, and hyaluronic acid in a precise, single-use dose: A new capsule series from Super-Pharm promises a convenient routine with active ingredients that stay fresh.

SO.KO by Super-Pharm

Brand news: Thickness does matter and who got a hair transplant

Who landed at the terminal, the gate to the journey opens, beauty of thickness, hair is the whole story, the brand making a significant move, the next generation in anti-aging, and more.

Kenneth Cole