Company

Why most go-to-market strategies fail before launch

Product Marketing expert Liliia Beliaeva shares why successful launches depend on strategy, audience understanding, and the ability to turn data and insights into real business decisions.

A strong GTM strategy turns products into market successes.
AI is transforming how local businesses are discovered, trusted, and chosen.

How AI SEO companies are changing local business visibility

Strauss Group inaugurates Michael Campus in Ahihud

A turnover of NIS 7 billion has entered Strauss into the list of centralized companies

Opening of Ofer Mall in Petah Tikva, November 22, 2020

Fashion chains Onot and Jump file urgent application for stay of proceedings


40 years later: Israeli fireplace brand expands its operations

Alongside its expansion into international markets, the company is opening a new showroom showcasing its range of fireplaces and architectural solutions.

Fireplace, design by Hillel Architecture.

The new cyber threat: Fake CEOs and real consequences - opinion

The world has changed, and dealing with deepfake requires preparedness, not just sophistication.

An illustrative image of a distorted figure meant to symbolize deepfakes.

Alexander Kopylkov: How organizational gaps are slowing enterprise AI deployment in 2026

“Enterprises fail to scale AI not due to technology, but because outdated structures, workflows, and data readiness block deployment.”

MSI Prestige 14 AI Core Ultra: The processor generation changing the game

Thin, lightweight laptop powered by Core Ultra Series 3 delivers strong gaming, editing, and multitasking performance with efficient power use and exceptional battery life.

Intel Core processor.

$30M for an Israeli start-up on its way to becoming the Tesla of trains

Israeli start-up Voltify, which develops technology to convert diesel trains to electric use, has completed a $30M seed round, aiming to transform the global railway energy supply chain.

Metro train.

Global-scale achievement: Israeli tech giant signs largest deal ever

Amid the war, HP Indigo signs its largest-ever deal worth hundreds of millions of shekels with Shutterfly, a leading US personalized printing and photo products company.

HP.

Breaking the market: Factory 54 invests NIS 30M in its flagship complex at Ramat Aviv Mall

Owner Roni Irani told Maariv: Not all of the investment is from his own pocket and it is a calculated risk. Despite challenging times, he says there is always demand for shopping and growth.

Factory 54 at Ramat Aviv.

Nvidia doesn’t stop: Invests $2 billion in AI hardware giant

Nvidia announces strategic partnership with Marvell, including a $2 billion investment, aiming to develop advanced AI infrastructure and support innovative technologies.

Nvidia.

Arm’s first chip marks a shift in its business model

“ This release marks a significant shift in the company’s business model.”

Trillion-dollar revenues, space breakthrough & Israeli role: Nvidia unveils next-gen AI

Nvidia’s GTC 2026 conference opens in San Jose with a wide range of tech announcements, economic mews for investors – and significant contributions from Israeli R&D centers in high-demand products.

Nvidia.