Pop-up store

Brand News: A hot beauty launch, Greece in Israel, air-conditioned adventures

Marine energy, a Greek experience, a sweet pop-up, a white smile, advanced photography, and locking in moisture.

|ByRONIT MATHIAS
Beauty news.
Skinny Pasta brand pop-up at Renanim.

First store and new hummus start-up: Skinny Pasta expands

Diet brand Skinny Pasta opens its first factory outlet in Israel at Renanim Mall, adding a hummus start-up by chef Avi Levy alongside konjac products, meals, bundles and healthy food options.

|ByMEITAL SHARABI/MAARIV
Israeli textile brand LINERA.

When fabric becomes soft architecture: The silent revolution of luxury textiles in the bedroom

A festive pop-up that reminds us that while we may endure sleepless nights, at least we can ensure every minute of sleep is high-quality.

|By GALA RAHMILEVICH
OP Collection Pop-Up.

From online to the mall: OP Collection opens temporary pop-up store for Passover

Following online success, Ofir Alster’s OP Collection opens first physical store at Ramat Aviv’s Ofer Mall until March 18, with packages from NIS 199.

|ByMEITAL SHARABI